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We Can Tackle Student Loan Debt. Together


SMART529 is joining a 27-state effort to take on the student debt problem in a national campaign. The aim of the campaign, led by the 529 College Savings Plans Network, is to limit college debt for new generations by helping families plan ahead for higher education costs. Because we are inspired by Fred Rogers Productions’ mission to instill a lifelong passion for learning, we have teamed up with Daniel Tiger’s Neighborhood to amplify our message.


More than 44 million Americans have student debt that eats away at paychecks, limits opportunities, and leads them to put off buying homes and having children.


Together with 529 College Savings Plans, we can help the next generation achieve their education goals without the burden of student loan debt keeping them from a brighter future.

No one's journey looks the same. But everyone's needs a start. 


Daniel Tiger's Education Savings Activities


Introduce your children to saving, giving and receiving with conversation-starters like the more we save, the more things add up.

Start with these activities!